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NOW HIRING: SEO Lead

Company: CoinMarketCap
Website: https://coinmarketcap.com
Headquarters: Remote

POWERING CRYPTO WITH DATA
CoinMarketCap is the world’s most trusted and accurate source of data for cryptocurrencies. Used by millions of individuals, organizations, and exchanges, CoinMarketCap brings the most up-to-date market capitalizations, pricing, and cryptocurrency information to our users.

Pulling data from multiple exchanges and combining our robust research allows us to provide the most realistic representation of each cryptocurrency. As we grow, we will continue to provide access to our data wherever, whenever, and however is most helpful to our users.

CREATING AN OPEN WORLD
Our mission is to be the world’s authority on cryptocurrency data.

We believe in an open and decentralized world, where we play a pivotal role in powering decisions and insights to drive greater understanding and adoption of cryptocurrencies. We want to achieve this mission with people who truly believe in the value and potential of empowering individuals.

LOVE YOUR WORK
Working at CoinMarketCap is fun and fast-paced. Our distributed team is full of talented, hardworking people from all walks of life who take initiative and drive innovation. We work in concert to bring about the world we believe in.

Here, you can feel the direct impact of your work, be hands-on across disciplines, and propose changes that get implemented.

BUILD YOUR GLOBAL CAREER
Be part of our dynamic team, wherever you are in the world! We will develop you – as a person and as a professional – in the way that fits you best.

Anywhere you choose to live, you can contribute to our continued rise as one of the top companies in crypto today. Grow our presence and tell the world about our mission and our team.

THE ROLE

As our SEO Lead, you will be key in growing and acquiring new users interested in crypto to join the ranks of the millions of users already on CMC. You will be reporting to our VP of Growth, and will be accountable for developing strategies for search and execute on them effectively. You will have great influence in growing the visibility of the crypto space to those who are new to crypto, and on how our team delivers products that will help these new users even better.

Requirements:

  • 3+ years developing and implementing SEO strategies and initiatives or related digital marketing campaigns
  • Proven track record in driving organic traffic growth attributable to SEO initiatives
  • Proficient in conducting keyword research with various tools such as ahref, Moz, etc. and performing competitive analysis to identify gaps in content or areas of improvement in design of the site
  • Experience with monitoring and reporting on important SEO metrics including organic traffic, conversion rates and time on site, and working with other teams to drive specific growth goals
  • Proven ability to implement link building strategies and manage backlinks to build domain authority
  • Experience in optimizing older content with better CTAs, optimizing pages for mobile, and making simple HTML/CSS attribute suggestions
  • Competence in setting up and optimizing paid search campaigns
  • Ability to analyze Google Analytics, Search Console and related site analytics data to glean insights for future improvements

Recommended:

  • Experience working on a remote team preferred
  • Past experience in managing and implementing SEO improvements
  • Familiarity with search tools and metrics and its relation to company goals and OKRs
  • Knowledge of financial markets and data
  • Passion for the world of cryptocurrency and related ecosystems

Source: Remote Global, CoinMarketCap