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NOW HIRING: Social Media Editor

Company: Apartment Therapy Media
Website: https://www.apartmenttherapy.com
Headquarters: New York, United States

Apartment Therapy Media helps people live happily and healthily in their homes. Since Maxwell Ryan founded Apartment Therapy in 2004, it has become an award-winning authority of design inspiration and real-life home solutions while Kitchn has earned its place as the go-to resource for home cooks looking to plan and prep better meals for their families. Together, the two sites reach over 650 million people every month across all platforms and have more than 100 people working in both our sunny NYC office and around the US.

The Audience Growth team is seeking a proactive, timely, passionate, creative, and analytical candidate to join their social media team at Apartment Therapy. The Social Media Editor will report to the Director of Audience Growth as a member of the Audience Growth team and will work closely with the Social Media Editor, editorial and video teams to help execute Apartment Therapy’s social media strategy. The Social Media Editor will be responsible for helping execute the social media and social video strategy for Apartment Therapy Media to increase engagement, heighten brand awareness, broaden creativity, and drive traffic back to our websites. This position is open to all remote candidates.

Responsibilities

  • Execute social media content posting for multiple social platforms, including but not limited to Facebook, Instagram, Twitter, Pinterest, Flipboard, YouTube, and TikTok
  • Effectively translate data into understandable and actionable insights to drive strategy
  • Increase referral traffic to Apartment Therapy through social media
  • Source UGC for Apartment Therapy’s Instagram accounts
  • Help manage and run Apartment Therapy’s Facebook group
  • Work with the Social Media Editor and video department to grow and increase all social video initiatives, including, but not limited to, YouTube, Facebook, Instagram, Twitter, and TikTok
  • Work with the Social Media Editor and Apartment Therapy editors to create content-specific posts to hit on each social media platform
  • Remain informed on trends in the social and digital media industries and communicate them to the team.
  • Constantly work with the Social Media Editor to develop new, groundbreaking ways of engaging our audience, increasing referral traffic, and deepening our reach
  • Work with the Social Media Editor, Revenue teams, and Creative Studio to help create meaningful, on-brand content that resonates with the Apartment Therapy audience

Requirements

  • 1-2 years of experience in digital media or social media marketing
  • In-depth knowledge of Facebook Business Manager, Instagram, Twitter, Curalate, YouTube, Flipboard
  • A strong eye for content that suits different platforms
  • An ability to synthesize concepts and written materials into succinct, visual content
  • Insight into how social platforms operate and create engagement
  • Analytically-driven to use data to create meaningful insights
  • Detail-oriented in writing, communication, and organization
  • A strong, distinctive voice, with an ability to engage Apartment Therapy’s audience
  • A sense of humor, with an awareness of current events, trends, and home decor topics
  • Ability to balance multiple priorities, and to adjust strategy and execution in the face of new information

Nice to Have

  • Experience with Google Analytics, Omniture, or Parse.ly
  • Experience in Curalate (Like2Buy), Sprout Social, Twitter Ads, Crowdtangle, Chartbeat, Photoshop
  • Skilled iPhone photographer / videographer
  • Examples of published work
  • Experience with home/lifestyle media

Apartment Therapy Media is an equal opportunity employer that works to foster diversity and inclusion. All employment decisions are based on business needs, job requirements and individual qualifications, without regard to race, gender identity, orientation, religion, parental status, or any other status protected by the laws or regulations in the locations where we operate. We encourage people from all backgrounds to apply.

Source: Best Remote Job